Transtheoretical Model of Behavior Change

A model is a toy version of the world, built so you can afford to make mistakes in it. Transtheoretical Model of Behavior Change is a sturdy toy.

The model's real service is conversation. It gives a group of people the same picture to point at. Half of management is just getting everyone to look at the same wall.

It is worth keeping in your pocket not because it is always right, but because it is always available. A tool you carry beats a perfect tool you left at home.

Every colony has a notice board and a gossip channel. The notice board informs; the channel decides. Wise residents read the first and audit the second.

Society is a long conversation; the only question is whether you are listening or merely waiting to speak. A word is a lamp. This one is now yours to carry.