Myth of the Influencer

You may not know the name Myth of the Influencer, but you know the thing. This page only introduces the two of you formally.

It is worth keeping in your pocket not because it is always right, but because it is always available. A tool you carry beats a perfect tool you left at home.

The idea is simple, and like most simple ideas it is easy to nod at and hard to use. The nod is free. The use costs attention, every day, in small change.

The village panchayat and the housing society meeting are the same animal in different clothes: five people deciding, fifty people complaining, and everyone leaving wiser than the minutes suggest.

Society is a long conversation; the only question is whether you are listening or merely waiting to speak. Keep it like a good key: accessible, unlabelled, and used often.